11.09.2013
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DGAP-News: getgoods.de AG acquires all of the shares in Pauldirekt GmbH
getgoods.de AG / Key word(s): Acquisition
11.09.2013 13:02
Dissemination of a Corporate News, transmitted by DGAP - a company of EQS
Group AG.
The issuer / publisher is solely responsible for the content of this announcement.
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getgoods.de AG acquires all of the shares in Pauldirekt GmbH
- Acquisition of shopping clubs Pauldirekt
- Gaining of more than 1.2 m new customers
Frankfurt Oder, 11 September 2013 - The online retailer getgoods.de AG has
acquired all of the shares in Paul Direkt GmbH, the shopping club for men.
With this takeover, the company has secured access to more than 1.2 million
customers with e-commerce experience. The parties to the deal have agreed
to maintain confidence as to the purchase price.
Pauldirekt is the leading German shopping club targeted at male online
buyers. In limited campaigns, the company offers various brand items in the
fields of professional technology, clothes, entertainment and lifestyle
with substantial price reductions of up to 70 %.
Comments Markus Rockstädt-Mies, CEO of getgoods.de AG with regard to the
acquisition: 'By acquiring Paul Direkt, the shopping club for men, we have
accessed a target group of experienced e-commerce customers for which we
would have had to invest millions to access with our own marketing
activities. By linking this company to the getgoods.de parent company, we
will be able to make even better offers to these customers, particularly in
view of the current extension in our product range. Not only that,
Pauldirekt will also enable us to offer our retail and industry partners
efficient and targeted marketing opportunities for surplus and specialist
items. What's more, the rapid and uncomplicated integration of the
Pauldirekt marketing platform into getgoods' established standard processes
and structures will enable us to exploit corresponding benefits of scale
from the outset.'
Further information about the company, its management and its share can be
found at the internet site for investors at www.ag.getgoods.de
IR contact:
Dorothea Schneider
Stockheim Media GmbH
Tel: +49 (0)89 200 345 83
Email: [email protected]
About getgoods.de AG:
getgoods.de AG is a leading operator of online platforms in the fast
growing e-commerce market. The products focus is on mobile phones, smart
phones, telephones and notebooks as well as on consumer electronics and
white goods. Additionally, the company provides kids toys, leisure ware and
hardware goods. With online shops, such as www.getgoods.de, www.hoh.de, or
www.handyshop.de as well as presence points at Amazon and ebay the company
covers a wide range within its portfolio. getgoods.de AG is located in
Frankfurt/Oder, Dusseldorf, Berlin and Augsburg with approximately 200
employees.
11.09.2013 DGAP's Distribution Services include Regulatory Announcements,
Financial/Corporate News and Press Releases.
Media archive at www.dgap-medientreff.de and www.dgap.de
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