04.06.2021 AUTO1 Group SE  DE000A2LQ884

DGAP-News: AUTO1 Group SE: Ready for kick-off: Autohero becomes new main sponsor of Hertha BSC


 

DGAP-News: AUTO1 Group SE / Key word(s): Agreement
AUTO1 Group SE: Ready for kick-off: Autohero becomes new main sponsor of Hertha BSC

04.06.2021 / 11:15
The issuer is solely responsible for the content of this announcement.


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PRESS RELEASE

Ready for kick-off: Autohero becomes new main sponsor of Hertha BSC

Autohero, the online shop for used cars, becomes the new main sponsor of Hertha BSC. The Berlin-based digital company's partnership with the German capital club will start in summer 2021 and will be concluded for at least two years.

Berlin, June 4, 2021 - Prior to kick-off of the new 2021/22 Bundesliga soccer season, Hertha BSC's new main sponsor has been confirmed to be Autohero. In the future, the emblem of the Berlin online store will be displayed prominently on the chest of the Herthaner, and further comprehensive advertising measures are planned in the club environment. Another focus of the collaboration will also be the joint approach to Berlin's soccer fans, both online and live on site during Hertha BSC's home games.

For the e-commerce company from Berlin, today's announcement of the cooperation with the "Alte Dame," which officially starts on July 1, 2021, marks the next major milestone in the company's still young history. It is Autohero's first involvement in German soccer, succeeding the recently announced series partnership with DTM, Europe's leading racing series, for 2021.

"We are proud to have a strong partner by our side with the capital club of Hertha BSC. With Autohero, the innovative online store for used cars, we have big plans, just like Hertha BSC, and look forward to co-writing our Berlin success story from now on," said Christian Bertermann, Co-Founder & CEO AUTO1 Group SE. Hamza Saber, Managing Director Autohero & SVP Northern Europe AUTO1 Group SE adds: "We are convinced that online car buying offers by far the best buying experience and represents the future. With Hertha BSC as our partner, together we inspire new ways to buy cars and create touch points with our Autohero brand in the large soccer fan community." Sören Lange, SVP Product & Marketing wraps up the partnership, "We are proud to cooperate with Hertha BSC, a traditional brand of the Bundesliga. With our presence on the jerseys, the boards and through a wide range of joint promotions in the club environment, we can further increase awareness of Autohero among the 45 million soccer enthusiasts as the most innovative way to buy a car."

"We have had many intense talks in the past weeks in the acquisition process for the new main sponsor. With Autohero, the innovative online store for used cars, we have found a partner that is an exceptionally good fit for Hertha BSC. Autohero is revolutionizing the used car market, is clearly on a growth course, is based in Berlin and is therefore a perfect fit for our ambitions. We are very much looking forward to the new partnership. At this point, I would like to expressly thank our previous main partner Homeday for the successful cooperation, which will continue in June," says Carsten Schmidt, CEO of Hertha BSC.

For more information, visit www.autohero.com/de/sport/

Social Media:
YouTube: www.youtube.com/channel/UC-Hr4ZRn5ZYjkARBhHUo2ow
Instagram: www.instagram.com/autohero_de

About Autohero
Autohero GmbH is a brand of AUTO1 Group Operations SE and enables its customers to buy used cars conveniently, safely and individually. The company consistently offers its vehicles for sale with the Autohero quality standard. Buyers also benefit from Germany-wide delivery of the vehicle either to a nearby showroom or directly to their doorstep. Beside 21 days money back warranty, the vehicles have a year warranty.

Press contact
Autohero GmbH
Bergmannstrasse 72
10961 Berlin
Jana Imme

Autohero & Hertha BSC

Paula Schmidt
Team Lead PR Consumer PR Manager
[email protected] [email protected]
+49 30 2016 3870 21 +49 160 7840 815



04.06.2021 Dissemination of a Corporate News, transmitted by DGAP - a service of EQS Group AG.
The issuer is solely responsible for the content of this announcement.

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Language: English
Company: AUTO1 Group SE
Bergmannstraße 72
10961 Berlin
Germany
Internet: https://www.auto1-group.com/de/
ISIN: DE000A2LQ884
WKN: A2LQ88
Indices: SDAX
Listed: Regulated Market in Frankfurt (Prime Standard); Regulated Unofficial Market in Tradegate Exchange
EQS News ID: 1204489

 
End of News DGAP News Service

1204489  04.06.2021 

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Die wichtigsten Finanzdaten auf einen Blick
  2015 2016 2017 2018 2019 2020 2021e
Umsatzerlöse1 0,00 1.466,61 2.177,35 2.852,36 3.475,96 2.829,65 4.200,00
EBITDA1,2 0,00 -78,08 -47,54 -104,00 -92,81 -34,85 -120,00
EBITDA-Marge3 0,00 -5,32 -2,18 -3,65 -2,67 -1,23 -2,86
EBIT1,4 0,00 -89,83 -60,72 -121,95 -113,43 -64,61 -155,00
EBIT-Marge5 0,00 -6,13 -2,79 -4,28 -3,26 -2,28 -3,69
Jahresüberschuss1 0,00 -95,25 -65,67 -125,65 -121,26 -143,64 -297,00
Netto-Marge6 0,00 -6,49 -3,02 -4,41 -3,49 -5,08 -7,07
Cashflow1,7 0,00 -117,99 -138,04 -138,37 -138,40 45,49 0,00
Ergebnis je Aktie8 0,00 -0,47 -0,41 -0,68 -0,59 -0,84 -1,90
Dividende8 0,00 0,00 0,00 0,00 0,00 0,00 0,00
Quelle: boersengefluester.de und Firmenangaben

  Geschäftsbericht 2020 - Kostenfrei herunterladen.  
1 in Mio. Euro; 2 EBITDA = Ergebnis vor Zinsen, Steuern und Abschreibungen; 3 EBITDA in Relation zum Umsatz; 4 EBIT = Ergebnis vor Zinsen und Steuern; 5 EBIT in Relation zum Umsatz; 6 Jahresüberschuss (-fehlbetrag) in Relation zum Umsatz; 7 Cashflow aus der gewöhnlichen Geschäftstätigkeit; 8 in Euro; Quelle: boersengefluester.de

Wirtschaftsprüfer: KPMG

INVESTOR-INFORMATIONEN
©boersengefluester.de
Auto1 Group
WKN Kurs in € Einschätzung Börsenwert in Mio. €
A2LQ88 25,600 Verkaufen 5.449,45
KGV 2022e KGV 10Y-Ø BGFL-Ratio Shiller-KGV
0,00 22,00 0,00 -56,89
KBV KCV KUV EV/EBITDA
5,58 119,78 1,93 -137,67
Dividende '20 in € Dividende '21e in € Div.-Rendite '21e
in %
Hauptversammlung
0,00 0,00 0,00 09.06.2022
Q1-Zahlen Q2-Zahlen Q3-Zahlen Bilanz-PK
11.05.2022 03.08.2022 17.11.2021 23.03.2022
Abstand 60Tage-Linie Abstand 200Tage-Linie Performance YtD Performance 52 Wochen
-18,59% -34,46% 0,00% 0,00%
    
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